Maui County Vacation Rental Occupancy 75.6 For August 2021

Although unit demand for vacation rentals in Maui County was 26% lower in August 2021 than in August 2019, occupancy rates were almost the same at around 75% due to the drop in l ‘offer, according to a report by the Hawaii Tourism Authority.

Maui County continues to have the largest vacation rental supply of the four Hawaiian counties with 231,000 room nights available, but this is down 24.3% from inventory from two years ago and before the COVID-19 pandemic strikes.

For August 2021, unit demand in Maui County was 174,600 room nights for an occupancy rate of 75.6%, 1.8 percentage points lower than in August 2019.

The Average Daily Rate (ADR) for vacation rentals in Maui County in August 2021 was $ 282, a 20.9% increase from two years ago. By comparison, Maui County hotels reported an ADR of $ 596 and an occupancy rate of 73.6%.

In August 2021, passengers arriving from out of state could bypass the state’s mandatory 10-day self-quarantine if they were fully vaccinated in the United States or with a NAAT COVID-19 test result valid negative from a trusted test partner prior to their departure through the Safe Travels program.


On August 23, 2021, Hawaii Governor David Ige urged travelers to limit non-essential travel until the end of October 2021 due to the Delta variant, causing the state’s healthcare system to be overloaded.


Hawaii vacation rentals statewide reported a drop in supply, demand and the average daily rate in August 2021 compared to August 2019, but occupancy increased slightly in due to a reduction in supply.

This data was compiled by Transparent Intelligence for the Hawai’i Tourism Authority’s Monthly Hawaii Vacation Rental Performance Report.

In August 2021, the total monthly statewide vacation rental supply was 616,900 unit-nights (-32.7% from 2019) and the monthly demand was 459,200 unit-nights (-32.6% compared to 2019). This resulted in an average monthly unit occupancy rate of 74.4% (+0.1 percentage point compared to 2019) for the month of August, which was higher than the occupancy rate of the units. Hawaii hotels at 73.4%.


The ADR for vacation rental units statewide in August was $ 254 (+ 24.2% from 2019). In comparison, the ADR for hotels was $ 355 in August 2021. It is important to note that unlike hotels, vacation rental units are not necessarily available year round or every day of the month and often host more guests than traditional hotel rooms. .

Data from the Hawai’i Vacation Rental Performance Report specifically excludes units reported in its Hawai’i Hotel Performance Report and in its Quarterly Hawai’i Timeshare Survey report. A vacation rental is defined as the use of a rental home, condominium accommodation, a private room in a private house, or a shared room / space in a private house. This report does not identify or differentiate between authorized and unauthorized units. The legality of any given vacation rental unit is determined on a county basis.

For the full report or previous reports, click here.

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