What are the advantages of a channel manager? Discover the most professional
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If you are a vacation rental hotel owner, you will need a hotel manager to manage your property. This must-have software allows you to simultaneously reach a larger audience and sell more rooms on multiple SEO platforms. You can consult the services of Amenitiz, experts in hotel management if you need professional management software to connect your business to the global distribution systems used by hoteliers.
By obtaining this software, you avoid the risk of overbooking your holdings by ensuring that room availability is updated when customers book through multiple channels. If you are connected to two or more channels, the Property Management System (PMS) communicates with other channels regarding room availability by updating occupancy rates and synchronizing all calendars. A PMS also organizes and synchronizes all the messages of your guests and manages your team and customer reviews.
The difference between Channel Manager for vacation rentals and Channel Manager for hotels
There is a slight difference between channel managers for hotels and vacation rentals. They have separate distribution channels. So, if you are running a short term rental accommodation business, you need to get yourself a channel manager specifically designed for vacation rental management. Short-term rental channel managers also allow you to manage bookings made directly from your websites, social media platforms, and messengers.
If you are running a hotel business, it is advisable to get a channel management software that is specifically designed for hotel management. These channel managers, such as Amadeus, Travel Port and Saber, help travel agents identify hotels that meet customer criteria. They also connect to metasearch engines that compare hotel prices, allowing customers to make the best hotel choices from one place.
Benefits of a channel manager
Getting a channel manager for your hospitality business could dramatically increase your revenue and improve occupancy rates. According to AirDNA research, a channel manager can earn you double what you would get using a single vacation rental listing platform. You can also simplify the management of your room inventory and keep all your calendars consistent.
Let’s take a look at the other benefits of using a platform for your business:
Increase your return on investment and income
When managing a hotel, you need to keep your calendar up to date for a smooth booking process. Having correct information prevents loss of customers due to double bookings and avoidable cancellations. In this regard, it is an essential revenue management strategy that prevents your business from incurring losses and instead increases overall revenue.
Plus, tracking multiple channels from a single point lets you see which one is delivering the most and least value to your business. You can then use the data to adjust the rates accordingly to maximize your return on investment.
Keeps information up to date
Installing a channel manager can also help you update multiple lists simultaneously with its two-way synchronization. This saves you the time you would spend making adjustments to all of your ads one by one. This ensures that all of your listings are up to date in real time.
Prevent double bookings
Every short term rental host faces the challenge of double bookings at some point. You won’t have to worry about double bookings and negative income effects. However, using a channel manager for your business can help you avoid these instances by regularly updating your calendars. If you have listed your properties on multiple channels, you will particularly appreciate this tool because it saves you from being overloaded with the workload of updating reservations.
Without a channel manager, hotel managers waste a lot of time doing manual list updates, especially if they have more than one. You can save yourself hassle and save time and money by eliminating routine operations with automatic room availability and rate updates.
Allows you to advertise your vacation rental property on multiple platforms
A channel manager further allows you to create multiple vacation rental sites and increase the size of your channel arsenal by connecting to OTAs to configure them. And why not? More channels allow you to reach a larger audience and build a larger portfolio of customers who can book with you.
If you haven’t yet started using a channel manager for your business, now is the time to do so. Installing this software will allow you to synchronize room availability and rates across all channels in real time during this festive period. The benefits of this business management tool cannot be overstated.